Deep, dark, purplish. But it has probably been aged in small, new oak barriques (as it is at some Piedmont estates). The smells and flavors of Nebbiolo are readily apparent--cherries, flowers, licorice and spice. Also some currant and cassis. A big, tannic wine but lacks the acidity and freshness of the Fontanafredda Nebbiolo I had last night. Actually gets a bit tiring to drink by the end of the meal but is a good counter to the excellent beef tip enchiladas. I would order it again but am not going out to buy it for my cellar.