La Vieille Ferme is an old favorite that I buy every year because it's so inexpensive (usually $6.99 a bottle) and good. And it's very enjoyable again tonight although no match at all for the Altitude 500 Ventoux (same appellation, same vintage) I had last night.
The color is a medium crimson/ruby, less bright and less saturated than the Altitude 500. The aromas offer up more garrigue (Provencal herbs), pepper and spice but less bright raspberry fruit. This is a medium bodied, easy going wine that goes well with pizza, but there is clearly less fruit, acidity and intensity compared to the Altitude 500.